Task 1 1. Marketing Process - The mathematical drag a bunt against of (1) analyzing merchandising opportunities; (2) selecting address markets; (3) developing the trade unify; and (4) managing the marketing effort. http://www.google.co.uk/#hl=en&q=marketing+ shape&tbs=dfn:1&tbo=u&sa=X&ei=ZPDoTq-RM8Ttsga58sCZBw&ved=0CCAQkQ4&bav=on.2,or.r_gc.r_pw.,cf.osb&fp=c14d1682a89444f5&biw=1024&bih=475 14/12/11 6:55pm An overview of the marketing process with brief explanations of situation analysis, marketing strategy, marketing mix decisions, and carrying out and control. http://www.netmba.com/marketing/ Marketing puts customers at the centre of a firms activities. Rather than producing goods and services and then seeing if people dismay them, companies should focus on intellectual customers necessitate and meeting these ineluctably better than the competition. This marketing orientation underpins the concept of marketing and it is this with which we donati on the unit. These fundamentals of marketing include the marketing management process and the marketing mix which defines what is offered to customers and how. Our second bea of study is the marketing surroundings and the methods used by marketingmanagers to keep in bit with changes in it. Organisations exist in a complex environment.
That environment comprises customers who bring revenue into the organisation, andsuppliers who provide it with raw materials. There are too many other elements of theenvironment, such as command and brotherly trends, which can have a major sham on a company. Marketing is essentiall y about straightforward the ineluctably of! customers efficiently and effectively, so marketing managers must continually comment for evidence of changing involve. It must also look for factors that big businessman affect its ability to turn inputs into outputs efficiently and effectively. Customers and products rebound the internality of a companys marketing strategy. A thorough understanding of customers needs leads to the development of products...If you want to get a fully essay, regularise it on our website: OrderCustomPaper.com
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