Kodak

George Eastman founded the Eastman Kodak Company in 1880. The first marketing campaign was you compress the button and we do the rest. He was very provoke on having good quality products at low cost. thusly the company started selling cameras, medical imaging and graphical arts, so the sales rose very quickly. The company operates through collar sections, the first one is the Digital & Film Imaging segment provides consumer-oriented traditional and digital products and photographic work such as film, photofinishing services & supplies and digital cameras. The second segment is the Health root segment provides analogue products that include medical films, chemicals and processing equipment, and services and digital products including PACs, RIS, digital x-ray & output hardware supplies. The pass one is the Graphic Communications segment provides inkjet publishers, high-speed performance document scanners, digital imaging systems and products aimed at the commercial print market. Kodak started to have problems when the Japanese company Fiji photo film Co. came, they came with wise technology that was cheaper than Kodaks so they lost more clients.

Kodak begun with many problems because of a bad administration and not believing in new technologies and trying to innovate, so their competitors stole their market, and with the digital date their problems became worse. A Kodak engineer credited with inventing the digital camera has revealed how unconnected company executives couldnt understand why anyone would ever motivation to look at images on a TV binding when he first proposed the idea of a filmless camera to them in 1975 Kodak employed some 50,000 people around the world and sullen a healthy profit today, there are unspoilt 19,000 employees, hundreds of millions of dollars are being lost every year, and it is speculated that Kodak might in brief file for bankruptcy. Kodak created films that could detect how much radiation Project Manhattan scientists were receiving, and to... If you requisite to get a full essay, order it on our website: Ordercustompaper.com

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