Commercialisation Sof Sport Alienating the Grass Roots

Is the Commercialisation of sport alienating it from its grass roots? directly sport is big business, although at that place has of all time been an underlying look of commercialism in sport, never has it been more appargonnt than in the last two decades (Slack online 1998). This essay will examine the commercialisation of sport and whether or not our Grass Roots, the very agree which made the game in the first place, are world alienated from the game or assisted to be the proximo of the game. For the purpose of this paper football will be utilise as the main example but findings are relevant to all europiuman sport. For a vast majority of people, football is not just entertainment, it is not something that can just be dropped because their team is not top of the league or because rag prices have rocketed, it is part of a culture, a persons identity (Conn online 2002). Football is something that is passed down from father to son/daughter, from coevals to generation and with or without commercialisation football will always thrive within communities. For this reason some supporters will proceed to pay ridiculous prices, voyage all over Europe and buy their teams new strip irrespective of how many times in a season they are changed.

The Sun Newspaper recently conducted a survey which fix that the average age of a season ticket holder in the Premier League is 43, they anticipate that if this trend continues there is a risk of football losing a generation of fans (Sun 20/06/08). This can be argued that although the attendance age is 43, children from as three-year-old as 5 are being introduced into the world of football and sport every day, just because the younger generation do not attend every game this does not reflect on the passion and love of their chosen team or sport, it is purely down to financial constraints, the inability to obtain tickets and travel to various location across Europe. As a exit of media coverage and various Television deals it is now possible to... If you insufficiency to get a full essay, order it on our website: Ordercustompaper.com

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